Do-or-Die Communications for Entrepreneurs Coming Soon

Andrew Brown will soon be sharing key advice to help Canadian entrepreneurs “harness the power of  internal communications for growing and optimizing their companies”.  The advice will be promoted on one of Canada’s most successful and innovative entrepreneur incubators. Stay tuned for more details about “Do-or-Die Communications”.

 

Andrew Brown Co-Authors Business Success

The Canadian Institute of Chartered Accountants (CICA) has just released, Business Success Stories –  a collection of compelling and true-to-life stories that can help any business leader better tackle the 12 most commonly experienced business challenges. The publication is co-authored by Write On The Money’s President, Andrew Brown and the Managing Partner of Bennett Gold Chartered Accountants, Robert Gold.


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The LinkedIn Diaries: Super Users Share Their Secrets

This following article by Write On The Money’s President, Andrew Brown, was originally published on the Financial Post:

In a recent entry of the The LinkedIn Diaries, I identified some practical lessons that you can apply to optimize your  success with LinkedIn by focusing on the profiles and practices of ING DIRECT Canada’s President, Peter Aceto and Claymore Investments’ President, Som Seif.

In this entry of the LinkedIn Diaries, I focus on the secrets of LinkedIn super users. These senior executives use LinkedIn more frequently, more consistently and more fluently than the vast majority of users. These super users, who have unearthed or reinforced, some of the most critical LinkedIn practices include the following:


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The LinkedIn Diaries: Lessons from the Top

This following article by Write On The Money’s President, Andrew Brown, was originally published on the Financial Post:

The two most recent entry of The LinkedIn Diaries identified how executives can effectively establish a strong LinkedIn foundation: 1) setting the right goals; and 2) executing critical offline activities.

In this week’s entry of the LinkedIn Diaries, I identify some key lessons by focusing on the LinkedIn profiles and practices of leaders from two of the financial sector’s most well-respected brands.  These leaders are ING DIRECT Canada President and CEO,  Peter Aceto and Som Seif, President of Claymore Investments.


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The LinkedIn Diaries: Making Critical Moves Offline

The following article by Write On The Money’s President, Andrew Brown, was originally published on the Financial Post:

Last week, in The LinkedIn Diaries – Day One, I identified three things you need to do to establish a strong LinkedIn foundation. These included defining your goals for LinkedIn as well as reviewing relevant profiles and key settings. But, to truly ensure your success stretches well beyond building your initial LinkedIn profile, there are five key activities that you need to do – and, perhaps surprisingly, all of these activities are conducted offline.


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Turn You Into a Successful Product

The following article by Write On The Money’s President, Andrew Brown, was originally published on the Canadian Marketing Association’s expert blog:

While companies have always needed to sustain a strong and positive reputation to succeed, today, every business leader also needs to manage their own personal brand. Given that information is so widely and quickly shared online, it’s easy for even the most brand-savvy executive to find themselves being portrayed in ways that are either inaccurate, or worse, potentially damaging.

The good news is that leaders can adopt a proven strategy that builds a relevant and dynamic reputation that is right for them and their company.


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